ISO 19809 pdf download – Packaging -Accessible design 一Information and marking.
EXAMPLE 1 BraIlle used on medicinal packaging to present some of the printed Information (see ISO 17351).
— use colour information additionally to discriminate the different meanings of visual information merely expressed by letters and symbols, or vice versa;
EXAMPLE 2 MarkIng of opening position by different colour from the background, in addftton to letters writing open herr’.
— provide symbols and pictograms in addition to the information merely expressed by letters, or vice versa;
EXAMPLE 3 MarkIng of opening position by a scissors plctogram, In addition to letters writing oprn here’-
— provide ICT information in addition to printed information.
EXAMPLE 4 The bar code or the ICT tag of the package information.
4.1.3 Use of simple and clear information
Information and marking on packaging shall be simple and comprehensive for older people and people with visual and cognitive disabilities to understand the meaning correctly and instinctively. Ambiguous information and marking that cause misunderstanding and misidentification shall not be used.
The following considerations may apply but are not restricted to the following:
— use consistent expressions with common words, phrases, symbols and pictogranis;
— select as little information as possible depending on the level of priority of the information
— use a classification or hierarchy of the information when presenting;
— use graphic symbols or pictograrns rather than long and complex wordings.
4.1.4 Highlighting information and marking of importance
Information and marking which are important for correct Identification and use shall be clearly shown by highlighting them with different features from the adiacent areas.
The following considerations may apply but are not restricted to the following:
— use different colour from the adjacent areas;
— use different texture from the adjacent areas;
— use different sizes or types of font, symbols and pictograms from the adjacent area;
— use different sizes or types of font, symbols and pictograms from the adjacent areas; EXAMPLE Sans Serif words or selnences used In the Serif sentences.
— provide notes and/or examples when necessary.
4.1.5 Limited amount of information and marking
The amount of information and marking on packaging should not be too much to read or understand. Important information shall he prioritized. Unnecessary, redundant and repeated information not required shall be omitted.
— provide a table of their meanings when a number of symbols and pictograms are used;
— use symbols and pictograms which are understandable when presented independently;
— whenever possible, graphic symbols and pictograms should be explained by text and the text should be placed in an adjacent area:
— ensure that graphic symbols and pictograms are legible from the expected viewing distance.
4.2.5 Languages
Languages used in information and marking of packaging shall be clear. Unless otherwise specified. ofFicial language(s) of the country in which packaging is used shall apply. If possible, other language(s) should be used in addition to the official languages. Technical terms and foreign words should be limited in use.
4.2.6 Use of tables
Tables should be effectively used to make sets of Information comprehensive. They should be presented with a consistent form within a packaging design.
4.2.7 AvoIdance of glare
Very strong glare from the surface of a packaging, such as a mirror surface, should be avoided to enable users to read information and marking on the packaging comfortably. Special care should be taken for older people and people with low vision who are more sensitive to glare.
EXAMPLI Use matte surface instead of high’reflection specular surface.
4.2.8 TactIle marking
Whenever possible, tactile marking should be used as a useful way of conveying information. It may be used as an alternative means to convey visual Information for persons with visual disabilities (see 4J.2). In particular, it may be effectively used when packaging has similar shapes and weights but contain different contents.
ISO 19809 pdf download – Packaging -Accessible design 一Information and marking
